How I work

How I work

How I work

My approach to identifying opportunities and solving problems

My approach to identifying opportunities and solving problems

My approach to identifying opportunities and solving problems

STEP 1

Research & learn

Learn and understand more about the problem, the users, current solutions and alternatives if any, and if necessary, the competition.
Learn and understand more about the problem, the users, current solutions and alternatives if any, and if necessary, the competition.
Learn and understand more about the problem, the users, current solutions and alternatives if any, and if necessary, the competition.

STEP 3

Define

Examine the problem through the lens of the user. Deep dive into the user journeys, explore user stories, define personas, identify user behaviors, mental models, and decision making patterns.
Examine the problem through the lens of the user. Deep dive into the user journeys, explore user stories, define personas, identify user behaviors, mental models, and decision making patterns.
Examine the problem through the lens of the user. Deep dive into the user journeys, explore user stories, define personas, identify user behaviors, mental models, and decision making patterns.

STEP 5

Refine

Narrow down to a stable direction. Clean up the visual designs. Document processes and decisions, and prepare for engineering handoff.
Narrow down to a stable direction. Clean up the visual designs. Document processes and decisions, and prepare for engineering handoff.
Narrow down to a stable direction. Clean up the visual designs. Document processes and decisions, and prepare for engineering handoff.

STEP 7

Monitor

Monitor product performance against preset success metrics. Track customer satisfaction scores, feedback, and identify areas for improvement
Monitor product performance against preset success metrics. Track customer satisfaction scores, feedback, and identify areas for improvement
Monitor product performance against preset success metrics. Track customer satisfaction scores, feedback, and identify areas for improvement

STEP 2

Set guard rails

Collate design principles and heuristics to help guide and control design and UX decisions, and to keep the team on the same page all the way. Identify goals and metrics to measure success after product lunch.
Collate design principles and heuristics to help guide and control design and UX decisions, and to keep the team on the same page all the way. Identify goals and metrics to measure success after product lunch.
Collate design principles and heuristics to help guide and control design and UX decisions, and to keep the team on the same page all the way. Identify goals and metrics to measure success after product lunch.

STEP 4

Design

Explore possible solutions. Test lo-fi prototypes. Iterate. Discuss, critique, and work through problems and solutions. Test Hi-fi prototypes.
Explore possible solutions. Test lo-fi prototypes. Iterate. Discuss, critique, and work through problems and solutions. Test Hi-fi prototypes.
Explore possible solutions. Test lo-fi prototypes. Iterate. Discuss, critique, and work through problems and solutions. Test Hi-fi prototypes.

STEP 6

Hand-off

Collaborate with the engineering, product management, and quality assurance team to ensure a smooth handoff and implementation, and testing process.
Collaborate with the engineering, product management, and quality assurance team to ensure a smooth handoff and implementation, and testing process.
Collaborate with the engineering, product management, and quality assurance team to ensure a smooth handoff and implementation, and testing process.

STEP 7

Evolve

Explore opportunities for improvements. frequently revisit the drawing board with performance and feedback data. Refactor design, features, Structures, and flows. People, solutions, and competition are evolving, never stop pushing the boundaries.
Explore opportunities for improvements. frequently revisit the drawing board with performance and feedback data. Refactor design, features, Structures, and flows. People, solutions, and competition are evolving, never stop pushing the boundaries.
Explore opportunities for improvements. frequently revisit the drawing board with performance and feedback data. Refactor design, features, Structures, and flows. People, solutions, and competition are evolving, never stop pushing the boundaries.